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Content marketing planning and content creation by strategy

Content marketing planning and subsequent content writing following a strategy are among the most important steps for successful SEO optimization of your website or online store.

CopyVibes offers you a comprehensive service for content marketing planning and content writing following a SEO strategy in Bulgarian and English.

Content marketing planning - what is it and what are its aims?

Content marketing planning or planning a strategy for creating content is:

  • A service for digital marketing, related to planning, creating and distributing relevant and quality content.

As a result of content marketing planning, a content marketing strategy is created, which aims to determine:

  • The type of content that should be created to be relevant to your users’ searches;
  • The method of distribution of the created content – how (in what form) and where it will be published in order to reach its target groups.

We plan and create the content for your website or online store - step by step

As a copywriting agency, CopyVibes offers you an expert service for content marketing planning with the following stages:

01.

Planning the website or e-shop structure

Site structure, including pages, menus and submenus, categories, subcategories, and filters (if applicable) plays an important role in:

  • SEO ranking of your site and/or e-store;
  • The created unique content for your site and/or online store to fulfill its role – to influence consumers and their purchase decision – content writing for SEO.

When planning the site structure, we take into account business activity, user searches on Google, intuitive navigation and user experience.

02.

Defining key words and semantics

This stage involves research and analysis of key words, which are subsequently selected in semantic groups (cores) to be implemented in the created content for the site.

Choosing the right keywords words and phrases that reflect what users are searching for on Google ensure that, incorporated harmoniously into your content, they will fulfill your SEO goals.

CopyVibes excels at content writing for websites and its digital marketing services.

03.

Creating a unique content by content marketing strategy

Professional copywriting services at this stage are mandatory for several key reasons:

  • A good copywriter knows how to write content which is interesting and valuable to both users and search engines;
  • Quality copywriting services are a prerequisite for creating accessible and well-structured content for a site and/or e-store that resonates with the customer;
  • Even an excellent content digital marketing strategy will not achieve its goals if it is not implemented by experienced copywriters.

CopyVibes offers you complete package of copywriting services:

  • Content for sites and stores (copywriting websites) – landing page creation, categories and subcategories, product descriptions;
  • Content for blog, external media and more – SEO content marketing strategy article writing.
04.

Monitoring and ongoing content optimization

Content marketing planning and content writing are not one-time processes – they requires a focused effort in the long run due to three main reasons:

  • Google algorithms change;
  • Consumer behavior is a dynamic factor;
  • The competition is growing day by day.

Regular monitoring of content gives timely indications for the need of new content or th optimization of existing content so it adheres to current changes.

Frequently Asked Questions

I have a content marketing strategy can you just write my content on it?

Yes, CopyVibes brings together a team of copy and content writer specialists who can create content for your site and/or e-store according to an already developed content strategy.

How much does the content marketing planning and strategy content writing services cost?

The price depends on the size of your site, whether it is an online store, a business site or another type. For an individual offer for a content marketing plan and content writing strategy, contact our team.

Do I need a content marketing strategy?

Any modern site or e-shop that aims to increase its visibility in search engines and its competitiveness should invest in content marketing service.

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We create content that achieves quality business results.
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